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Which Strategy Course Is Right For You?

All the strategy courses are available on this page. 

The main course is the Strategy Finishing School. 

It’s the whole enchilada. 

95% of strategists sign up to the Strategy Finishing School. 

It takes you from the fundamentals all the way to leading a strategy department. 

Over 2,500 strategists have already signed up to this course. 

However, I also provide a variety of other specific courses. 

I have created a number of courses that focus on one problem strategists face. 

There are more details below on those courses. 

  • $1,997 or 4 monthly payments of $550

Strategy Finishing School

  • Bundle
  • 19 Products

This is the master course that covers the fundamentals of strategy as well as the three levels of becoming a strategist. 

This is the sum of all my knowledge in a single master course.
Buy nowLearn more

  • $997 or 3 monthly payments of $397

Freelance in Strategy

  • Course
  • 30 Lessons

This course helps you to become a strategy freelancer in under 21 days. 

Giving you the practical tools and resources I used to land DDB, Apple, Facebook, Uber, FCB, Deutsch, and Disney in my first 12 months of freelancing. 

You will learn and get the files to build your portfolio site, establishing a business, and define your freelance pitch.
Buy nowLearn more

Will you walk out of this course a bigger, better strategist?

Yes, you will.

The Strategy Finishing School helps you slay your imposter syndrome. 

Each of these courses teaches a different set of skills, but when combined, they produce one incredible, long-term result. 

Here’s how long each course will take:

●  Strategy Finishing School - 1 month for the fundamentals, 12 months for ALL modules
●  Creative Briefing Mini-Course - 1 hour
●  Strategy Freelancer - 21 days

These courses are what helped me sell in $4.5M worth of strategy over the last 5 years. 

It will help you gain more authority in your role at the agency and in the industry.

To top it all off, you'll be a part of a strong network of trusted strategists with whom you can collaborate and bounce ideas!

SIGN UP NOW!

TESTIMONIALS

2,000+ Strategists Have Filled
Their Knowledge Gap
See what other people say about the course! 👉

Julian Cheevers

Head of Brand Strategy, Vista

The more complicated marketing becomes, the more crucial it is to ground yourself in the fundamentals. Strategy Finishing School provides clarity across the key tenets of strategy in a way that is immediately actionable - whether you're starting out, want to stay sharp later in your career, or as a resource to help train others. 

Megan Shepherd

Senior Manager Brand Marketing, The New York Times

‘If you're looking for some new stimulus, want to expand your remit into other specialties, want to connect with other strategists across industries, or just want to cannonball into planning with a crash course, Strategy Finishing School is a great starting point, and an even better home base.’ 


Anton Reyniers

Strategic Partnership Lead, Google

Whether you're starting out in Planning or it's been your whole career, Julian's generous wealth of knowledge is invaluable stimulus. 







Meet Julian Cole

Julian Cole is a strategy consultant to global brands including Apple, Facebook, Disney, Snap and Uber. 

Previously he's held the role of Head of Comms Planning at BBDO and BBH in New York.

He's created award-winning work for PlayStation, Bacardi, Pepsi, Google, and Coca-Cola.

With a void of practical strategy education, Julian founded the Strategy Finishing School (previously Planning Dirty Academy) in 2019. 

Since then, he has taught his world-class experience to more than 3,000 strategists.

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Begin your freelance strategy career and become your own boss!

Let freelancing lead you to greater heights, both personally and professionally.
This course will help you prepare for a career as a strategy freelancer.

🤓

Learn the best first steps to take before you make the switch to freelance as a strategist so you’ll be more than ready for your first freelance job. 

💻

Know the ins and outs of freelancing, including the processes and what each step means for your career, from setting up payment methods to filing taxes.

💰

Understand the worth of your work. I'll teach you everything you need to know about earning money as a freelancer, including how to charge your clients for your work.

🔍

Find out where to look for clients and how to write a winning job proposal. This course contains my personal tips for portfolios and freelance pitches.

🧠

Understand how this new setup will provide you with more opportunities to grow, learn, and get comfortable as a freelance strategist.

🗺️

Learn how to navigate the murky waters before you get the gold.

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